Archive for September, 2013
Are you feeling lucky? Really, truly lucky? Hmmm, perhaps not as lucky as the first ever tweet from Google on Feb. 26, 2009. This first message was binary code for “I am feeling lucky.” Maybe you feel lucky with other aspects of your business, or you just know that you are skilled at what you do. However, you should not just leave Google rankings to luck.
About three quarters of search users will not go past the first page of search results. This means that you should not rely solely on luck to get your website on the first page of search results. As of 2012, more than 70 million users shopped via a mobile device such as a cell phone or a tablet. By 2014, mobile Internet usage of smart phones and table
There are approximately 100 billion online searches conducted globally on a monthly basis. 88 out of 100 web users who are at least 14 years of age research the products they intend to purchase online before whipping out their credit cards. Of those 88 percent, an estimated 40 percent will continue researching on social media sites in order to find information prior to committing to a purchase.
Do you have a sneaking suspicion that your internet marketing strategy is not working? Have you seen your search engine rankings flat line, and you do not know how to invigorate them? If that is the case, you should strongly consider hiring an internet marketing firm that can reinvig
With the ever-present drive for higher search engine rankings, a number of sites are popping up offering search engine optimization certification. And as people are naturally drawn to work in a booming market, many fledging SEO employees are also drawn to any program that proclaims to give them a leg up. But is search engine optimization certification really worth it?
From a learning standpoint, the answer is a qualified “yes”. The skills and industry knowledge you’ll gain from a certification course will definitely help you step more confidently into the SEO world, regardless of your previous experience. Many courses also focus on the sustainability of best practices and the ethics of white-hat techniques, which can serve you well in a constantly changing field such as SEO.
But the certification itself—the piece of paper or the online badge—is of questionable value. A potential employer will be less concerned with an actual certification than what you learned while getting
Did you know that there are as many as 100 billion searches worldwide each and every month? The facts are pretty clear. Consumers are on search engines, and companies hoping to stay in business need to be on them too. How are companies using SEO and SEO reporting tools to stay ahead?
Starting with the Basics
Start with the obvious. Effective SEO starts on search engines. An estimated 88% of Americans, 14 and up, searched for products or services using Google, or other popular search engines, just last year in 2012. Marketers can narro