Are you feeling lucky? Really, truly lucky? Hmmm, perhaps not as lucky as the first ever tweet from Google on Feb. 26, 2009. This first message was binary code for “I am feeling lucky.” Maybe you feel lucky with other aspects of your business, or you just know that you are skilled at what you do. However, you should not just leave Google rankings to luck.
About three quarters of search users will not go past the first page of search results. This means that you should not rely solely on luck to get your website on the first page of search results. As of 2012, more than 70 million users shopped via a mobile device such as a cell phone or a tablet. By 2014, mobile Internet usage of smart phones and tablets will overtake desktop Internet usage. Additionally, 65 percent of mobile Internet users rely on these devices to find a local business to buy something. Again, you cannot rely on luck to make sure these mobile device users will use your site.
Instead of luck, you should rely on the services of an SEO firm to help you get top web rankings. Search engine optimization and search engine rankings are very important to driving new business to your website. If people cannot find you, how can they purchase anything from you? Also, if they do get to your site and it is not SEO optimized for mobile devices, it is very likely that they will not stay at your site long enough to make a purchase.
An SEO firm will help you with all of the aspects of effective SEO marketing. In addition to general SEO techniques, your online marketing plan should also include an effective mail marketing campaign. Additionally, your company needs a strong presence on social media platforms, because many people today turn to these sites to get more information about products and services before making a purchase.
When you work with a professional SEO company, your website can be turned into a successful site that will give you the opportunity to increase your sales. Through SEO marketing efforts from an SEO company, you may just get lucky!