Developing a Search Marketing Strategy

Worldwide, there are more than 100 billion online searches performed, but searchers typically do not go past the first page of results. For most businesses, just capturing an incremental portion of that traffic still represents a huge increase in visitors. To better position yourself, you can increase your search engine rankings through search engine optimization […]

Reasons to Invest in SEO Marketing

Did you know that the origin of the Google doodle dates back to 1998? It was originally used to let users of the famous search engine know that the co-creators, Brin and Page, were out of the office and at the famous Burning Man Festival in Nevada. As such, the doodle portrayed the burning man. […]

It is Not Luck, It is SEO

Are you feeling lucky? Really, truly lucky? Hmmm, perhaps not as lucky as the first ever tweet from Google on Feb. 26, 2009. This first message was binary code for “I am feeling lucky.” Maybe you feel lucky with other aspects of your business, or you just know that you are skilled at what you […]

Understanding Online Marketing For Conversions

The same company that used a doodle in 1998 depicting the cult favorite Burning Man in 1998, is also responsible for a lot of intricacies of any online marketing campaign. Googles cofounders used the doodle as a tongue in cheek, out of office message while they were away for the Burning Man festival in the […]

The Advantages Of Online Marketing For Web Businesses

92 percent of adults that are online in the United States make at least one search a day. More than 55 percent of consumers begin their research of a service or product using a search engine, while only 24 percent visit a company web site and just 18 percent use social media. Inbound leads that […]