The success of a business today greatly depends on the type of exposure it gets. There is no shortage of businesses in the market currently, and every day, more and more continue to be established. This can be a major advantage for consumers, who are now experiencing the luxury of having plenty of options to […]
The Importance of Search Engines
The world of online marketing has changed dramatically in the past decade or so. For instance, did you know that most internet search engine users don’t ever scroll past the first page of search engine results? On that note, search engine rankings are incredibly important, as they dictate which companies get more exposure. One of […]
How Google Helps Business
Today, Google is one of the world’s top companies. Located in Mountain View, California, the company’s sprawling head quarters boasts more than 2 million square feet of office space and is nicknamed “Googleplex,” a portmanteau of Google and complex. Despite being synonymous high tech innovation, some of the Googleplex’s features are decidely low tech. For […]
Use Online Marketing to Attract New Customers
In the United States, Google claims more than 70% of the search engine market share. On top of that, 18% of organic clicks go to the site that has the number one ranking on the site. Because of that, businesses who are looking to expand should try to develop an internet search engine optimization campaign […]