SEO news can vary based on who you ask. The truth is that search engine optimization has a longer history than most know, which most professional link all the way back to the beginning of Google. For this reason asking about SEO news was for quite sometime a synonym for, “what’s new with Google.”
Testament to this fact is that many SEO marketing professionals know that the first Google doodle was drawn out to show that the Google co-foudners were attending Burning Man in Nevada. Still other SEO professionals will be well versed in the fact that the first Google hard drives were not stored in a vault, or even a locked desk drawer, but rather were housed in an integument of Lego bricks.
So why is SEO news linked so closely to Google?
The answer to that question lies with yet another fact of Google. Each month,
Google began as 10 four gigabyte hard drives stored in compartments made of lego bricks. From these humble beginnings, Google has come to support some of the greatest innovations in technology and marketing since the dawn of either industry. One such industry that is borne by Googles’ incredible market share is the businesses of search engine optimization marketing. SEO has grown from humble beginnings of its own, tabulating data and repeating words back at algorithms to filling much markets and giving business the opportunity to reach their potential customers.
Overall SEO offers businesses a closet rate that is eight times greater than traditional marketing strategies.
Why is SEO successful?
SEO, or search engine optimization is propelling many small businesses into the 21st century with better marketing practices. Leads generated by SEO strategy have a 14.6% close rate as opposed to the 1.7% close rate that is earned by traditional marketing strategies. When all is said and done, this statistic shows that SEO is 8 times more effective than traditional marketing.
How is such a disparity possible?
SEO is inbound marketing at its best. This means that people are coming to you, rather than you going to them. Search engines like Google with attributes like Google rankings are how SEO can get people to come to you. Google rankings matter, because 80% of those people claim they pay little to know attention to sponsored search results and often ignore them entirely. Instead of being bothered with t
Did you know that there are as many as 100 billion searches worldwide each and every month? The facts are pretty clear. Consumers are on search engines, and companies hoping to stay in business need to be on them too. How are companies using SEO and SEO reporting tools to stay ahead?
Starting with the Basics
Start with the obvious. Effective SEO starts on search engines. An estimated 88% of Americans, 14 and up, searched for products or services using Google, or other popular search engines, just last year in 2012. Marketers can narro
So, are you looking for new types of SEO news? Interesting facts and figures for you to decide if your website needs Seo, or if Seo marketing still isn’t for you? Well, you have come to the right place my friend!
Here are some interesting facts you might want to know about SEO, search engines, and how they can help your company grow.
- More than 90% of adults that use the internet in the United States perform at least one internet search per day.
- Google gets between 60 and 70 percent of the share of the Internet search engine market.
- By the year 2014, the usage of mobile internet on tablets and
Here’s an image for you: when Google was in its infancy, its founders used LEGO blocks to build storage compartments for the 4 GB hard drives they used to test their new PageRank search algorithm. Their system has come a long way since those colorful toy blocks, and now we all know Google as the leader in search engines. In fact Google receives between 65 and 70 percent of the total market share for online search.
This makes for Google an important tool for companies who use Seo and other internet marketing techniques to improve their search engine rankings, which of course in turn leads to increased business. Companies hope that this search engine optimization will make their business appear near the top of Google’s search engine rankings. This is a good goal, since research shows that just under half of internet users tend to click on the top ranked organic result for any search.
More than half of B2B marketers say SEO marketing has the largest influence on their ability to generate leads. As you probably know already, these SEO tools use keywords and common search terms to position a business’ content as high in the search engine rankings as reasonably possible. Keeping track of SEO news can be important, as it’s always crucial to choose the most effective search terms and to distribute the SEO content online in the right locations.
Do you own or work for a business that could use search engine rankings to generate more or better leads? The nature and methods of SEO may be changing, but its influence on the world of online business will only build over time, just like those early Google technicians built the platform for their now ubiquitous search engine.
If you are a business that is not executing an online marketing strategy, you may be rendering your business completely obsolete to potential consumers. Search engine optimization, or SEO, is the best way to increase your presence in the search engine rankings. SEO is a series of practices designed to increase a websites’ visibility in the rankings through free or “organic” listings.
Did you know that approximately three quarters of Internet search engine users say that they avoid paid advertisements, clicking on only organic links instead? Currently, the search engine industry is worth approximately $16 billion USD. If that does not light a fire under you to get involved, nothing will.
If you do not have time to learn the ins and outs of Seo but still want to reap the benefits of online marketing, you may want to try working with an seo reseller to develop a seo reseller plan and help boost your online sales. Working with an SEO reseller is a great idea for a company with limited resources that cannot necessarily afford to hire an in house SEO consultant.
SEO resellers can also help you to shape your social media campaigns, which are also an incredibly valuable resource for boosting your search engine visibility. If you are looking to boost your online marketing efforts without having to exhaust your own company resources or time, working with an SEO reseller can be incredibly beneficial. The higher up you are in the rankings, the more likely you are to be found my shoppers. It could even mean the difference between you and your competitors being found.
When executing your online marketing campaign, remember to think like a consumer. What would they be typing to find you? What would you want to see on a website if you were a consumer searching for the same thing? A mix between good marketing strategy and SEO strategies could be the recipe for the solution you are looking for, so do not over look the potential possibility.
As the Internet explodes and goes mobile, it is more important that a business maintain and expand its web presence. Each month, there are over 100 billion search engine searches around the globe. Of those, Google captures an estimated 65 to 70 percent of Internet searches. To compete, the intrepid marketer needs search engine optimization tools, or SEO tools.
What Seo tools does a marketer need? Before one considers what SEO tools he needs, one must consider what SEO tools are used for. Overall, SEO tools must have the purpose of increasing organic ranking. 88 percent of Internet users over fourteen will browse the Internet for a product, and will turn to search. They are more likely to look at organic links than paid links. In fact, organic links have a quarter higher conversion rate than those who click through paid links. Additionally, sixty five percent of mobile Internet users use a device to make a purchase or find a business.
With this in mind, one can now start exploiting SEO tools. One such tool comes in the form of Seo blogs. These blogs make great tools because they allow one to read the latest in improving SEO offerings. Blog comment sections also allow users to interact with each other and share ideas on increasing organic rankings.
Other critical SEO tools include web graders. Web graders tell a business how a website is doing with its SEO strategy. a good web grader measures such things as keywords people found you with, number of inbound links and cocitations, and interactions with social media. After all, once someone has found the website, forty percent of people will request more information via social media.
SEO tools are great for those who are wielding them. The trick is to wield them responsibly, and in a manner that lets a business see results. Bearing this in mind, SEO tools can let businesses improve website visibility, and hopefully increase sales as well.